La Visión
La Vision is a free, Spanish-language newspaper serving the Spanish-speaking community in Central Connecticut.
DISTRIBUTION MAP
About us
Launched in April of 2022, the publication has already seen a 100% growth in circulation and is now available at over 150 locations. We invite you to take advantage of this unique and unprecedented opportunity to reach the largest ethnic market in our area which still relies on print for credible local and community news in the language spoken at home.
Size of Spanish speaking population by community:
Based on US Census Data
Community
Percentage
of Spanish Speakers
Number
of Spanish Speakers
New Britain
43%
32,000
East Hartford
36%
18,500
Hartford
44%
53,500
Bristol
17%
10,500
Waterbury
37%
43,000
Total:
157,500
Publication Information
Language: Spanish
Frequency: Monthly
Format: Tabloid
Color: Full color
Cost: Free of charge
Coverage
Our goal is to deliver credible and timely news and information to our readers in their native language. While our primary focus is local news, we also report on statewide initiatives and programs that have an impact on the communities we serve. Our content is enhanced by columns from local elected officials and community leaders as well as national and international news of local importance and an entertainment and arts section.
Advertising Rates:
Size
Rate
Color
Prime
1/8 page
$145
+10%
+10%
Quarter page
$250
+10%
+10%
Half page
$445
+10%
+10%
Full page
$795
+10%
+10%
Legal Notices
$200 / column
N/A
+50% Translation
Space reservation due by the 20th of the month preceding publication date.
Artwork due by the 25th of the month preceding publication date.
*Translation and/or design available at no additional charge.
Size Chart & Specs:
Camera ready ads can be submitted in the following format:
File type: PDF
Color: CMYK
Resolution: 300 dpi
Clients
A partial list of organizations who have trusted La Visión to deliver their message to the local Spanish-speaking community includes:
Circulation and Distribution:
Circulation: 10,000 copies
Distribution: New Britain, Hartford, East Hartford, Newington, Bristol, Waterbury, Danbury, Norwich and Bridgeport
Publication Dates:
La Vision is published the first day of each calendar month.
Deadline for artwork submissions is 5 business days prior to publication date.
Digital
We are working on building a digital edition of La Visión to reach an even larger share of the local Spanish-speaking market. In the meantime, visit and like our Facebook page at Facebook.com/periodicolavision.
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